That's where I come in.
Writing may be what I do but it’s everything that goes into creating clean, concise copy that really excites me.
What’s my favourite part of the day? Research.
Some days this research entails sitting down with CEOs who have a wealth of knowledge and experience but struggle to put it to paper. On others I’m scouring the web for the information and insights I need to tell a story. When I’m lucky, I’m out at events and conferences trying to learn everything I can from the bright minds around me.
And what do I do with all this research? I write features, columns, eBooks, blogs, website copy, social media posts and personal/business profiles. I collaborate with clients to ensure their content speaks to their customers and showcases who they are.
Mail and Guardian